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It actually started in my uh first year
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in the NFL. Uh I started drinking coffee
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a lot, just being in a lot of meetings.
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Um and uh I I I really just fell in love
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with it. You know, it started off f
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first as like a functional thing and
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then um I really fell in love with just
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the taste and and trying to make sure
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that what I was putting into my body um
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was good. And so I was trying to get
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away from drinking all the sugary the um
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different type of coffees that you could
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drink. And I was I really had gotten
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into just black coffee. It was what I
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was drinking on a day-to-day basis. And
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so, um, whenever Michael Fidelli and
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Throne Sport Coffee, uh, came to me and
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said they had a ready to go a healthy,
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um, uh, cold brew, uh, coffee drink. It
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It was like a It was like a match made
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in heaven. And so, uh, it was really
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cool to see that I got to be in the very
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beginning. Part of the tasting, part of
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the, um, the vi B vitamins, the the
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BCAAs, the electrolytes going into it.
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And, uh, something that I could drink on
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a day-to-day basis. And I know that it's
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good stuff getting in uh that's going