Extract content that makes a tangible impact on your life
Andru Edwards • 2025-06-20 • 5:22 minutes • YouTube
Have you ever wondered what it truly feels like to drive a Formula 1 car at blistering speeds of up to 200 miles per hour, from the driver’s perspective? Typically, Hollywood relies on green screens or CGI to simulate that sensation, but Apple has taken a groundbreaking approach by leveraging the technology in the iPhone 15 Pro to capture the most cinematic racing footage ever—right from inside a real F1 car.
At Apple’s WWDC event, a fascinating revelation took place: Apple had developed a custom camera module based on the iPhone 15 Pro’s sensor, chip, and battery, all miniaturized and ingeniously disguised as an F1 car’s standard camera fin housing. This meant the camera matched the exact weight and shape of the official cameras used on $10 million race cars, ensuring no disruption to the aerodynamics or performance.
Director Joseph Kosinski, known for Top Gun Maverick, sought a way to immerse moviegoers in the visceral experience of racing—not just through traditional broadcast angles or GoPro footage. Apple’s innovation allowed them to capture every vibration, every G-force, and every heart-pounding moment from the cockpit, in stunning cinematic quality.
While F1 cars already have onboard broadcast cameras, these are optimized for live TV transmission rather than cinematic quality. The video tends to be flat, with limited color depth and resolution unsuitable for the big screen, especially IMAX.
Cinema cameras, on the other hand, are too bulky and heavy to mount on an F1 car without impacting its performance. GoPros excel at action shots in extreme sports but lack the dynamic range and motion blur essential for Hollywood films.
Apple’s solution was a custom camera module that shoots full 4K ProRes video with log color profiles and neutral density filters, capable of withstanding extreme heat, intense vibration, and G-forces that would damage a typical smartphone sensor.
This wasn’t just a tech showcase—it was months of research and development involving Apple’s hardware engineers, Mercedes F1 team experts, and even Formula 1 legend Lewis Hamilton, who contributed as a producer and racing consultant.
The compact camera modules could be mounted in any of the car’s 15 custom locations—nose, cockpit, side pods—to capture never-before-seen angles such as nose cams inches above the track or lenses focused directly into the driver’s eyes during high-speed corners.
After each run, footage was downloaded onsite via an iPad connected over Lightning, enabling quick access to raw, uncompressed video in the pit lane. During actual Grand Prix races, Apple’s camera modules replaced official F1 camera housings on cars from teams like Ferrari and Red Bull, capturing authentic racing footage for the film.
Actors like Brad Pitt and Damien Lewis drove real, modified F1 cars on actual tracks at speeds reaching 180 mph, surrounded by live audiences. The result is a seamless blend of shots from Apple’s iPhone-based cameras and high-end cinema rigs that are indistinguishable from one another.
The footage boasts the rich cinematic color, natural motion blur, and raw G-force shakes that immerse viewers in the real speed and intensity of Formula 1 racing—an achievement previously thought impossible on this scale.
The innovations developed for this F1 movie—the log capture, advanced color workflows, and specialized control apps—have now been integrated into the iPhone 15 Pro. This means the same technology that helped create Hollywood’s most thrilling racing epic is available to everyday users around the world.
Apple’s work on this project is a testament to how pushing the boundaries of existing hardware, combined with creative imagination, can lead to revolutionary results. It shows that sometimes, the limitation isn’t the gear itself but the vision behind how it’s used.
Watching the premiere of the F1 movie at Apple Park’s Steve Jobs Theater was an unforgettable experience. The film’s groundbreaking visuals are set to be even more breathtaking on the IMAX big screen, where every detail captured by Apple’s custom cameras will truly shine.
This collaboration between Apple and the world of Formula 1 racing marks a new era for filmmaking—one where cutting-edge consumer tech and high-performance sports unite to deliver unparalleled realism and excitement.
If you’re intrigued by the intersection of technology and entertainment, stay tuned for more insights from WWDC and other Apple innovations. Don’t forget to subscribe to follow the latest updates and deep dives into the tech shaping our world.
Author: Andru Edwards
Date: June 2024